Bookshelf 2020 Reads: Hatching Twitter: A True Story of Money, Power, Friendship, and Betrayal Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It The Outsiders: Eight Unconventional CEOs and Their Radically Rational Blueprint for Success 2019 Reads (incomplete): The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company Cable Cowboy: John Malone and the Rise of the Modern Cable Business The Rebel Allocator